G-Technology announce new G-DRIVE ev RaW and G-DRIVE ev ATC rugged portable drives

G-Technology, a leader in delivering premium storage solutions, today announced new rugged storage solutions that help keep content safe in virtually all environments. Compatible with the Evolution Series family of external hard drives, the new G-DRIVE ev ATC with Thunderbolt, the G-DRIVE ev ATC with USB 3.0, and the G-DRIVE ev RaW solutions marry rugged good looks with G-Technology’s known quality, performance and reliability. G-Technology also announced new Thunderbolt and USB 3.0 all-terrain cases for turning the original G-DRIVE ev, G-DRIVE ev RaW or G-DRIVE ev SSD into a rugged, all-terrain storage solution.

Whether it’s the professional photographer on a shoot in Peru, the established executive traveling across the globe with important company files or the young student running across campus to print out their term paper, everyone can use a sturdy and high-functioning portable hard drive. G-Technology’s new rugged series is designed to withstand daily wear and tear and even more serious conditions as well, with features like a watertight drive compartment, which floats when dropped in water, and drop-resistance so they hold up to adventures, or accidents, big and small. Like all G-Technology external drives, the new rugged storage solutions come with a three-year limited warranty for even more peace of mind.

“My work as an adventure photographer takes me around the world to remote and sometimes dangerous locations, and keeping my once-in-a-lifetime shots safe is top priority,” said Lucas Gilman, adventure sports photographer and filmmaker. “Working closely with G-Technology, I was able to secure a G-DRIVE ev ATC and took it with me to Peru and Hawaii for recent surfing photo shoots. G-Technology’s newest G-DRIVE ev ATC helped ensure that my irreplaceable images were safe, all while withstanding sandy beaches, bumpy off-road terrain and ocean mist.”

G-DRIVE ev RaW with Rugged Bumper

The G-DRIVE ev RaW is a rugged and lightweight portable hard drive that’s small enough to fit in a backpack, briefcase or purse, and strong enough to withstand a 1.5-meter drop, protecting up to 1TB of data. This durable, lightweight drive—35 percent lighter than the original G-DRIVE ev—is USB 3.0 bus-powered and designed to go anywhere, providing on-the-go access to photos, videos, music and more. The G-DRIVE ev RaW comes with a USB 3.0 cable, and can be used as a standalone device, or used with the Evolution Series’ G-DOCK ev with Thunderbolt or the new ev all-terrain case for ultra-fast transfers and editing. The drive is formatted for Mac and can be easily reformatted for Windows. The G-DRIVE ev RaW will be available in January 2015. Suggested retail pricing is 1TB for $130 / £90 / €110 and 500GB for $100 / £68 / €85.

G-DRIVE ev ATC with Thunderbolt and the G-DRIVE ev ATC with USB 3.0

These travel-tough external storage solutions feature an all-terrain case (ATC) with a tethered Thunderbolt or USB 3.0 cable that shields a high-quality, lightweight removable G-DRIVE ev RaW USB hard drive. Featuring a watertight drive compartment, which floats when dropped in water, and the ability to withstand a two meter drop, data is protected from pressure, shock, water and dust. For added flexibility, the removable case is compatible with the Evolution Series, easily fitting the G-DRIVE ev or G-DRIVE ev SSD. Perfect for in-the-field-backup, edit, transfer and storage, this durable enclosure leverages a 7,200 RPM-based external hard drive to maximize transfer speed using Thunderbolt or USB 3.0. Formatted for Mac, the external drive can be easily reformatted for Windows. The G-DRIVE ev ATC with Thunderbolt will be available in February. Suggested retail pricing is $230 / £155 / €195 for 1TB. The G-DRIVE ev ATC with USB 3.0 will be available in February/March. Suggested retail pricing is $180 / £125 / €155 for 1TB.

For current G-DRIVE ev owners, a standalone all-terrain case can be purchased separately and turns the original G-DRIVE ev, the G-DRIVE ev RaW or the G-DRIVE ev SSD into a rugged, all-terrain storage solution, with a watertight compartment, which floats when dropped in water.

“Whether you’re capturing a professional skier flying down the slopes or your family’s beach vacation, keeping your data safe is essential,” said Mike Williams, vice president and general manager, G-Technology. “We know how precious data is for professionals and consumers alike, and we’ve developed our rugged series to keep up with even the most active lifestyles and professions, so you can focus on capturing once-in-a-lifetime moments without worrying about your data.”

G-Technology’s roots are deeply ingrained in delivering premium storage solutions for audio/video production, photography and the professional content creation community. From storing, transferring, editing and distributing content, G-Technology makes the workflow simpler, better and faster. G-Technology’s high-performance portable and desktop drives, flexible transfer/edit solutions and fast RAID systems are all built for professional content creation environments where performance and reliability are paramount. As G-Technology holds itself to the highest standards, its products can be found in premier production and post-production facilities worldwide.